Media planning & buying
We develop a media mix, tactical strategies, and a customized tech stack based on audience data and clients’ goals. We put every dollar in your media budget to work to help you reach your goals in the most efficient way.
Audience Targeting & Strategy
We analyse clients’ audience data to build strategic and targeted media approaches that engage most relevant audiences.
Media plan negotiations
We strategize the most effective and efficient media tactics and approaches for your business and negotiate with related partners to get you the best possible rates for your campaign.
Budget Analysis & Recommendations
We partner with our clients to assess budgets, make recommendations, and identify where to prioritize spending.
Data Analytics & Visualization
We create custom marketing and media data visualization dashboards for clients.
To help clients to make business decisions by analysing the data and communicating information clearly and efficiently. Dashboards are in an easy-to-read, digestible, sortable and exportable format.
Television Media Planning
Television media can drive market share, people trust TV and it provides scale and reach. It also provides you the ability to buy the exact amount of ratings (or numbers of viewers) that you need. BuySportMedia brings the power and precision of people-based marketing to your TV buys. Now you can target real people – across all television formats, channels, screens, and devices.
|
Linear TV We buy traditional programming that airs live and according to a set schedule. |
Mobile App We target on-the-go TV audiences streaming on mobile devices. |
Connected TV We reach cord cutters on internet-connected devices such as Apple TV and Smart TV. |
Digital Media Planning
Digital media planning entails the development and execution of online ad campaigns and involves channels such as social, search, display and mobile. To quickly connect and engage with consumers with precision and accuracy while collecting real-time metrics. We plan and buy digital media differently.
|
Identity Resolution Anonymized customer behaviour and interactions with your business — across all touchpoints, platforms, or channels |
Cross-Device Targeting Identifying and delivering ads to a specific audience, across their desktop, laptop, mobile, tablet, and TV. |
Cross-Channel Distribution Reach your audience across all channels: from Digital Display to Connected TV and Streaming Audio. |
Radio Media Planning
Radio continues to be one of the most effective mediums. The greatest thing about radio is that it is inexpensive, creates an impact and is effective. You can also reach many people many times in a very cost-efficient manner. We plan and buy radio to reach the right audiences at the right price in both local and national radio markets.
|
Terrestrial Radio |
Remnant Radio Digital Streaming |
Mobile App |
BuySportsMedia is a subscription based service.
We have a system that allows you to check any particular media sources you’d like to use, such as radio or print, and additionally allows you to select where you’d like to advertise, such as in baseball, soccer, football, etc.
BuySportsMedia is a media planning and buying service that gathers available data on sports advertising, and puts together a list of rates and information for you to use.
(312) 436-0500
info@buysportmedia.com